Warehouse picking is often the hidden bottleneck in fulfillment operations. While traditional picking methods rely on static zones or batch processing, zone-based dynamic picking offers a smarter, more flexible approach — especially in high-volume or multi-SKU environments.
Here’s how it works — and a few practical ways to get the most out of it.
Rather than assigning workers to fixed zones, dynamic picking uses real-time logic to allocate pickers across different areas based on:
Order volume
SKU velocity
Workforce availability
Travel paths and congestion
This approach helps reduce idle time, walk time, and workload imbalances.
25–40% faster picking times (based on live deployments)
Better utilization of labor during peak hours
Ideal for eCommerce, pharma, and retail fulfillment centers
Scalable for both manual and semi-automated warehouses
Use ABC analysis to divide zones — fast-moving (A), medium (B), and slow (C). Prioritize dynamic assignment in A and B zones where most activity happens.
Dynamic zones are most effective when combined with mobile scanning or voice-picking tools that direct workers in real-time.
Monitor congestion, order status, and picker load live. Many WMS platforms now include visual heat maps of picking zones.
Since workers may shift zones frequently, invest in cross-training. It reduces learning curves and increases flexibility.
In larger operations, dynamic picking can be combined with wave or cluster strategies for even better performance.
Overcomplicating zone definitions
Not updating zones with seasonal/SKU shifts
Lack of picker feedback loops (listen to the floor!)
Whether you're managing a hospital's central pharmacy or a fashion eCommerce DC, zone-based dynamic picking can help you scale operations efficiently — without needing to rip out existing infrastructure.
Want help optimizing your picking process?
At Quantago, we’ve helped brands like Carrefour and Mosanada Logistics implement high-efficiency warehouse strategies. Reach out if you’d like a quick diagnostic or POC setup tailored to your operation.